How do you create an ideal work environment?
Some companies focus on defining their strategy and laying out clear objectives. Some focus on making sure every person knows exactly what their role in the company is. And some focus on creating a work environment that makes their employees happy.
An ideal work environment, however, incorporates all three elements. If one of these pieces is missing, the company as a whole will suffer.
Recipe for an ideal work environment
To work strategically on your business, you need to know where you are going, how you are going to get there, and what your next step is.
Alignment means that everyone in the company knows the objectives as well as their role in helping the company achieve them.
A strong culture is one where everyone knows how they do business, and they get along.
Strategy, alignment, and culture work together for an ideal work environment
You can have an organization that has a lot of strategic objectives, but no one knows their role. Or maybe everyone knows their role, but there are no strategic objectives. Or perhaps there are strategic objectives, and everyone knows what they should be doing, but no one wants to be there, and they don’t get along.
If you have all the strategy in the world, and you don’t have a culture to execute that strategy, you’re going to fail. That’s why “culture eats strategy for breakfast.” On the other hand, if you have a good culture, but you don’t have strategic objectives, you will fail; though individuals may know how they do business, and they might enjoy their work, no one will know where they’re going.
Create a company that is ready for anything
That is why the ideal work environment is characterized by Strategic Culture Alignment. The team knows how they do business, they want to be there, they get along, they’re focused, and the leadership of the company helps everyone rally together to reach the company’s objective(s).
This is Strategic Culture Alignment. The lowest person in the hierarchy of the organization knows why they came to work. They see the value of why they’re there. They’re happy to be there. And they’re working together with everyone else on the team to play their role in reaching the established objectives.
When I have a client who has strategically aligned their company culture, I have a client who can weather many storms and come out successful!
– Joseph Bartosch
Do you need help with strategy, alignment, or culture–or all three? Take your business to the next level by getting personalized, professional business coaching from Broad Insights. Try business coaching–schedule a complimentary 90-minute coaching session to see if Broad Insights is the right fit for you.